PORTFOLIO  //   Print  //   01   02   03   04   05

Kidney Cancer Survivor Tee

Client: The Kidney Cancer Association

The KCA wanted a survivor shirt that used the new color of the KCA, along with a symbol of pride. An obvious choice is a bold, large ribbon, which is preceded by text that gets bolder as you read it. The idea is that being a survivor of this awful disease is the most important thing, not the disease itself.



Tags: , ,